In a tightening horse race, Mercedes-Benz returned to the entrance in luxurious section sales for the primary quarter, powered by robust demand for its luxurious crossovers.
But its lead has narrowed from a year earlier.
In the primary quarter of 2020, Mercedes was in first place with a snug 11,400-vehicle distance from the section’s third-place challenger, Lexus. But for the primary quarter of 2021, Lexus was inside 4,003 sales of Mercedes. And BMW, now No. 3 in the race, was simply 2,820 autos behind Lexus.
And if final year was any indicator, 2021 could possibly be one other dramatic race. Despite that roomy first-quarter position a year in the past, Mercedes ended 2020 in third place behind BMW and Lexus.
The luxurious car section is displaying no signal of slowing down, regardless of the lingering financial results of the pandemic across the nation. Total U.S. luxurious sales rose 20 % to 547,903 automobiles and lightweight vehicles in the primary quarter, considerably outperforming the broader trade’s 12 % improve.
Luxury model sales ought to proceed to have an excellent year, mentioned Michelle Krebs, government analyst at Autotrader.
“People who have money to buy luxury vehicles were not hurt by the pandemic, in terms of job losses, and their bank accounts are beefed up because of months of not spending on things like vacations,” Krebs mentioned. “Plus, their used luxury vehicles are worth a bunch. We’re seeing record used prices at wholesale for luxury vehicles.”
Mercedes-Benz acquired off to a brisk begin for the year, topping rivals Lexus and BMW in the annual sales race.
Mercedes delivered 78,256 autos, excluding business vans, in the primary quarter, up 16 % from a year earlier. The midsize GLE crossover led the outcomes, with 16,668 sales, adopted by the GLC compact crossover, with sales of 15,569.
Japanese model Lexus noticed its sales climb 32 % to 74,253 autos in the quarter. BMW offered 71,433 autos, up 20 % from a year earlier.
Among different luxurious manufacturers, Tesla noticed an estimated 25 % improve in first-quarter sales, delivering 66,000 automobiles and crossovers.
Audi reported 54,840 sales in the quarter, up 33 % from a year earlier.
Genesis sales greater than doubled to eight,222. And Porsche Cars North America reported quarterly U.S. sales of 17,368 autos, a forty five % uptick from the identical time final year.
Jaguar suffered the section’s deepest dive, tumbling an estimated 44 % to 4,046.