Steve Wolf, the vendor principal, mentioned the shop lost energy for a number of days earlier than it returned Feb. 17. The retailer needed to totally take a look at its dealership administration system, Internet and telephones earlier than beginning again up, and Wolf is now occupied with getting a generator for his retailer as a precaution.
Employees began returning Feb. 19, a Friday. Things have been largely again to regular the subsequent day as transport vehicles began delivering new automobiles and clients poured into the shop.
“We were back,” Wolf mentioned. “Saturday was rockin’. ”
Friendly Ford of Crosby close to Houston made it by means of the icy interval unscathed. But many workers incurred damaged pipes at their houses together with the ability and water outages that plagued so many.
To assist them by means of this time, Austin Salinas, the final gross sales supervisor, mentioned the dealership paid its employees for days they missed. The retailer was closed for 3 days earlier than returning with a skeleton crew Feb. 18 and 19.
Friendly did not see the sudden inflow of retailer site visitors after the storm that Helfman did. Salinas attributed the slower days to individuals needing to have a tendency to wreck at their houses first.
The chilly stretch, Salinas mentioned, halted momentum in what had been a pleasant month for the shop. He believes the shop lost about 40 gross sales throughout its downtime.
Ford can blame the winter storm for not less than one lost Bronco sale. Salinas mentioned one buyer backed out of a Bronco reservation after pipes failed at her dwelling and he or she wanted to make use of the money for repairs.
The energy outages throughout Texas have demonstrated the usefulness of a brand new built-in generator possibility on the redesigned F-150. Some house owners used the characteristic to power their homes till electrical energy was restored.
“Our guys have used that as a major selling point this week when they’re presenting this new truck [and] showing everybody the benefits of this new generator,” Salinas mentioned. “And our customers now see the value in that.”
Fernando Varela, who owns 4 dealerships close to Dallas, mentioned the roof of his All Star Ford retailer in Palestine sagged underneath the load of the snow and ice that had collected. The roof has since been inspected, and the shop is open once more.
Varela is concentrated on taking good care of his workers who lost a number of days of pay, together with some who have been out for per week. He mentioned the company was “trying to be creative and be fair with some of them because obviously they don’t have control over the situation.”
Helfman’s Luther had a generator at his dwelling that he used to maintain some lights and the TV on, although it wasn’t robust sufficient to ship one other luxurious that few Texans beforehand seen as important: warmth.
But after the climate warmed up, he mentioned life returned to regular rapidly.
“I went out to a couple of restaurants over the weekend, and they were just jampacked,” Luther mentioned. “It was like COVID was over. Every table in the restaurant was full. We haven’t had that in a while.”