Black customers dominate the beauty trade, however Black possession is missing. Nikki Thompson is altering that.
Nikki Thompson is one in every of just some Black beauty provide homeowners in the Valley. Her presence is dire in an trade missing Black possession. Her story is inspiring.
She is co-owner of Nu York West Beauty Supply in central Phoenix. She and two different companions opened the retailer three years in the past, with hopes of being a retailer that may cater to all hair sorts.
For Thompson beauty isn’t only a business, it’s a ardour. You can see it when she walks into the retailer. Her make-up is fantastically carried out and her hair is ideal.
“I just love the beauty industry…I love the different looks from makeup to hair to wigs,” says Thompson.
The retailer has merchandise for all hair sorts, however they specialize in Black hair.
“They say our crown is our glory. Black women, we love our hair,” mentioned Thompson.
Despite there not being many Black-owned beauty provide shops. Nielsen Research finds Black customers purchase 9 occasions extra beauty merchandise than every other ethnic group, but it is estimated they solely make up about 1% of beauty retailer possession.
As a veteran in the beauty trade, Thompson is filling that void.
“It just felt weird that actually going to a store that do sell a lot of black products, that there wasn’t any Black people or Black owners that could tell me about the products,” says Thompson.
Martha Howard is a pure hair stylist and owner of Marvelous U Styles in Chandler. She says she’s observed the void in the Valley for many years.
“It’s important to have a supply house that’s inclusive for the Black stylists. I think the value is they’re servicing to a market that’s just like them,” mentioned Howard.
Thompson says her clients inform her, “Thank you for being here.” Her presence is inspiring not solely to clients, however the younger ladies she hires.
“It makes me feel like I can achieve this dream as well,” mentioned Thompson’s worker.
“This dream that I had to open this store came true and to be of service to people that just makes my day,” mentioned Thompson.
Nikki’s aim right here is to develop in Arizona and past. Right now she’s searching for franchisers to assist her try this.